Scotty’s Little Soldiers, the charity for bereaved Armed Forces children, has launched a brand-new range of apparel and accessories, inspired by the fearless heroes who put themselves in danger every day in order to protect others.
The aptly named, FEAR NAUGHT collection is a new fundraising initiative from the charity which supports hundreds of children across the UK who have lost a parent while serving in the Armed Forces. It offers a new way for the public to support the charity beyond its existing offerings and will help spread the Scotty’s message to a wider audience.
The FEAR NAUGHT clothing series, which was launched at the charity’s annual ball earlier this month, features a range of premium apparel items including a tri-blend screen printed t/shirt, baseball tee, charcoal denim baseball cap, camo truckers cap, military enamel mug and a sew on logo patch.
Available to purchase through the Scotty’s Little Soldiers online shop, 100% of the profits made from sales will go to Scotty’s Little Soldiers to help them continue to deliver a high level of support to bereaved Forces children when they need it the most.
Scotty’s Little Soldiers CEO, Stuart Robinson said: “The launch of FEAR NAUGHT represents a big step for Scotty’s, we really wanted to design a high-quality, premium range of clothing that would engage with serving and post-serving military and offer them a new way to support the charity.
“We chose the brand name, FEAR NAUGHT, as it has a special connection to us at Scotty’s and it perfectly aligns with our values as a charity. It’s not just synonymous with our fallen heroes, but our supporters, our members and everyone who shows incredible bravery and true fearlessness every day.”
Founded in 2010 by war widow Nikki Scott, Scotty’s Little Soldiers supports over 300 children across the UK who have lost a parent while serving in the British Armed Forces.
Motivated by her own experiences and those of her children, Nikki set up the charity following the death of her husband, Corporal Lee Scott, in 2009, after he was killed while on active service in Afghanistan. The charity offers its members valuable support with everything from outings and gifts to family support and assistance with personal development.
For more information on FEAR NAUGHT visit www.fearnaughtapparel.co.uk